let’s face acne together

“Let’s Face Acne Together” was Face Reality’s 2023 consumer campaign that celebrated the community and support Face Reality provides to clients at every stage of their journey. We showcased a diverse range of clients and Acne Experts—spanning different ages, genders, and backgrounds—to capture the full client experience, from first consultations to personalized treatments and expert guidance. The goal was to reinforce that no one dealing with acne is ever alone.

We also featured our diverse influencer partners, including Olympic athletes Abbey Weitzeil, Quanesha Burks, and Carmela Báez, as well as TV personalities and influencers Frank Grimsley and Anastasia Souris.

The campaign centered on authentic relationships, emphasizing support, togetherness, and inclusion. Through a combination of thoughtful art direction and strategic casting, we created imagery that resonated emotionally and reinforced Face Reality’s role as a trusted partner in skincare.

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